Wendy Ang is the president of Optimind Web Design and SEO, a web design and seo company in the Philippines. Optimind specializes in building and promoting websites that are designed for conversion.
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The Mozilla Firefox has been one of the most widely used internet browser in the world competing with some of the most popular such as Internet Explorer and Safari. Though it was once as dormant as a sleeping dragon, Mozilla Firefox became the most popular web browser mainly because of its wide uses.
Mozilla Firefox does lack many features found in other browsers, but in an effort to combat interface bloat, developers made it to allow the browser to be shipped as a small, pared-down core which makes it customizable to meet individual users’ needs or interest.
The developers thought that instead of providing all features in the standard distribution; why not rely on the extension system to allow users to modify the browser according to their own preferences. This innovation made way to extensions and other add-ons that made Mozilla as an important tool for web development and Internet Marketing.
SEO is one of the many that benefited on this. Today, there are a lot of extensions and add-ons for Mozilla Firefox that is made specifically for the purpose of SEO and internet marketing.
Though there are many of them out there, there are only a selected few that made it into the essentials, which means the ones that really proved to be useful in an SEO or internet marketing campaign.
Here are the 3 Mozilla Firefox add-ons or extensions that have helped us in our SEO campaign:
#1 SEO for Firefox
A successful SEO tool coming from the famous SEOBook is SEO for Firefox. SEO for Firefox is a Mozilla Firefox extension used for gathering specific data about a site. These data are then used by webmasters to keep track if their sites are still on top shape, or retrieve information about their competitors. SEOBook has once again created a masterpiece.
According to their site, there are now over 130,000 webmasters who use SEO for Firefox for their SEO campaigns. This is because of the design of SEO for Firefox to grab every, single, information that can be found on a website. In addition to pulling in useful marketing data, this tool also provides links to the data sources so users can dig deeper into the data.
Here are the features that are commonly found in SEO for Firefox:
PR- the popular Google PageRank
Age- the age of the website from when it was first indexed by Archive.org
Links- Yahoo! Linkdomain that shows the total number of links pointing at a domain
.edu Link- Yahoo! .edu linkdomain that shows the total number of .edu links pointing at a domain
.edu Page Link- Yahoo! .edu link that shows the total number of .edu links pointing at a specific page
.gov Link- Yahoo! .gov linkdomain that shows the total number of .gov links pointing at a domain
Page Links- Yahoo! Link that shows the total number of links pointing at a page
del.icio.us- the number of times the site was bookmarked
Technorati- the number of links to a site from blogs
Alexa- the website’s traffic
Cached- shows the number of pages indexed in Google
DMOZ- counts the total number of pages listed in DMOZ and the total number of pages listed in DMOZ that reference that URL.
Bloglines- shows the number of people subscribed to a particular blog via Bloglines.
dir.yahoo.com
WhoIs- makes it easy to look up the whois data for any site.
With this complete information, webmasters could easy maintain and monitor their site, that is if it still fares up pretty well with competition or it might need more work.
Visit an SEO Philippines site to learn more about SEO tools used in an SEO campaign.
#2 SEO Quake
SEO Quake is a powerful tool for Mozilla Firefox and Internet Explorer, aimed at helping web masters who deal with search engine optimization and internet promotion of web sites. SEO Quake allows user to obtain and investigate many important SEO parameters of the internet project under study on the fly.
Features that are commonly found on SEO Quake are:
PR for Google PageRank
Google Index
Yahoo! Links
Yahoo! Link Domain
MSN Index
Alexa Rank
WebArchive Age
Del.Icio.Us Index
WhoIs
Page Source
Robots.txt
Sitemap
Links for Internal Links and External Links
Keyword Density
The good thing about SEO Quake is that the toolbar is found directly on top of the page, not on the toolbar of the browser so as to avoid distorting the main page. It’s a cleverly designed transparent HTML block that normally appears minimized on upper-left corner of every page you load. Clicking on the maximize icon expands the bar displaying all the parameters. All the information displayed is in a short summarized format and individual items can be clicked on for detailed results through the corresponding Search Engine.
Learn more about Firefox tools used for SEO campaigns by visiting an SEO Philippines site.
#3 SEOpen
SEOpen is one of the many extensions or add-ons that are always present in a webmaster’s arsenal. Many consider that SEOpen is one of the most useful Firefox extensions ever developed, mainly because of its many benefits for their users. One of which is assistance for analyzing backlinks.
Though it is easy to type in “link:http://domain.com” in the search engine box, SEOpen makes this a lot easier by providing a convenient way for analyzing backlinks on all search engines. But not just backlinks, all features are available by right-clicking on an open area of a web page, or by using the included toolbar.
Here are the features commonly seen on SEOpen:
Yahoo Backlinks
Pages in Yahoo Index
Yahoo Domain links
Google Backlinks
Google Cache
Pages in Google index
Google Translate to English
Google Related
PageRank Checker
MSN Backlinks
Pages in MSN Index
MSN Domain links
Alexa Overview
Alexa Traffic
Alexa Related
Alexa Backlinks
“Mass Check” multiple sources at once for backlinks, indexed, and domain links
Check DMOZ Inclusion
Link analyzer
Keyword Density
Page Size Checker
HTML Validator
Server Header Viewer
Archives
Check robots.txt
Whois Info
Installing SEOpen is also as easy as it is used. Just download the add-on, and all will be ready for use. Just don’t forget to choose the version that is compatible with the version of Firefox. Currently, SEOpen is updated to be compatible for use in Mozilla Firefox 3.0.1.
Plans are also underway for future versions of SEOpen that may include:
Yahoo & MSN Cache
Spider Simulator and/or Text Browser view
IP-based SEO tools
Toolbar Option
Check out an SEO Philippines site if you want to learn more about the tools used for SEO, or just visit Optimind Technology Solutions at www.myoptimind.com for more details.
Wendy Ang is the president of Optimind Web Design and SEO, a web design and seo company in the Philippines. Optimind specializes in building and promoting websites that are designed for conversion.
This song is the upgrade version of [Daekyungseong](metropolice) in his 6th album(2000), and it was released as a single in the year of 2001 Seo Taiji is called [culture president] in Korea and has unimaginablely influenced Korea since his debut in 1992:)
Before defining and discussing SEO, let me first define the word associated with it, and that is Search Engine. So what is a search engine? It is a program that helps people to find information or anything they need in the Internet. There are a lot of processes done by Search engines such as; crawling the web; Search engines run automated programs which are called bots or spiders or crawlers. Then Indexing documents when your page has been crawled the content can be indexed meaning the contents of your website is stored in a giant database of documents that make up a search engine. Next is processing of queries, when a request from users comes in the search engines, the engines retrieve from its index all the documents that match the query of the user. Then the last but not the least is ranking results. Once the search engines determined which of the documents in the database match the query, the engines the run its own algorithm to determine which must come in the first page of the results page and so.
Now that Search engine term is clear, let me discuss what search engine optimization or seo is all about. SEO is an active process of optimizing a website by developing both internal and external aspects of the website. Thus this way, a specific website can increase traffic giving more potential clients that could lead to sale or profit. There a lot of techniques in seo, each seo specialist have a different approach in seo, but they only have one goal, and that is to get as much traffic as they can and rank well on search engines.
Search Engine Optimization is divided into two parts, On page optimization and Off page optimization.
On page optimization is more on analysis of the contents of the website while Off page is more on promotions and link building. On Page Optimization elements are as follows. Keywords and Keyword research which starts on brainstorming, thinking of what your potential customers will likely type into search engines. Next is Surveying customers, this is a great way to expand your keyword list so that you can have a list of keywords and phrases that is relevant to your website. Next is applying data from keyword research tool. There are a lot of tools that seo specialist can use in order to know the best keywords to use for your seo. After that is term selection, meaning among all the keywords that you research, then do performance testing and analytics, this is the best way to know if your keywords are of good choice.
Another part of On Page optimization for seo is the meta tags, including the title, description and keyword tags. You also have to set the robots tag, analyze the document length, style sheets, keyword density, keyword prominence, keyword proximity, domain name, link structure, link navigation, website structure, folder structure, sitemap, htaccess, error documents, mod rewrite and most importantly in seo, the content of your website. I
Content is one of the biggest factors in seo. Contents in seo must be keyword rich but not spamming type. Keywords should be inserted naturally in website contents.
The next part of seo is Off Page optimization and now this focus on link building and promotion. There are different kinds of link building, one way link, reciprocal or two way link and the three way linking. There are a lot of ways to building like to your website and promote or advertise your website as well such as forum posting, blog commenting, yahoo answers, yahoo groups postings, yahoo message boards, social and network bookmarkings, directory submission, link exchange, article submission, press release submission, building of blogs, posting on classified ad sites and many more.
There are a lot of points to analyze before you seo your website. Site overview, nature of business, the home page, site dimensions, products, services, number of pages, phrase and specific pages, keyword density, google, yahoo and msn status of indexed page, link popularity, positioning in respective search engines, sitemap, navigation, analyzing internal links, broken links, content review, checking relevancy and website projections.
In seo there are different techniques, its up to the seo specialist to use this techniques in order to get the results they want.
Jenny Austin is an SEO Expert , for further information on how to choose your SEO Company please visit http://www.seopositive.com.
