There are a lot of less than forthright organizations that allegedly help individuals sell their inventions to industry. In all my years of operating as a patent lawyer, I have never return across one one that ever used one of these organizations to effectively market or sell their invention. However, I’ve got met many who successfully marketed their inventions themselves.
Before you’re taking any steps to market your invention, you must take some preliminary steps.
Preliminary Patent Search – A preliminary patent search is usually a smart 1st step. A preliminary search of numerous patent offices can be conducted for a cheap fee (simply contact a patent agent/lawyer), and it’s even potential to conduct one for free (see the US patent workplace at http://www.uspto.gov/)
Patent Application – Don’t publically disclose your invention till once a patent application is filed. Publically disclosing the invention before filing a patent application will probably ruin the chances of ever being granted a legitimate patent. In fact, many Companies can not even talk to you till you’ve got filed a patent application.
Prepare a Formal Information Package – You ought to prepare an informative and concise info package describing you, your invention and the potential market your invention reaches. The package should embrace color pictures of the invention, and a one page government summary.
Prototype – It is a ton easier to sell a product if potential consumers can see, touch and feel the product. Building a working prototype is often a key step in selling your invention. After all, some merchandise are difficult to prototype, in that case a non-operating mock-up may should do. In any event, produce the foremost skilled prototype or mock-up you can.
Acquire Financing – Building prototypes and filing patent applications require funds. Finding that initial begin up funding is usually troublesome; however, there are two suffered strategies, namely partnerships and incorporations. A signed partnership agreement is one method for some individuals to pool their monetary resources into a project. If many investors are concerned, then an incorporated company could be a higher method. Essentially, the company takes ownership of the invention and the investors contribute cash to the company in exchange for shares. The amount and value of the shares can be tailored to suit the particular wants of the project.
Now that we tend to have proscribed some of the preliminary problems, let us have a look at the mechanics of selling your invention to a company. The actual steps in the process are as follows:
1. Compiling a List of Potential Buyers – Finding a company that is willing to buy the invention is the most challenging half of the process. It begins by generating an inventory of corporations that may be interested in the invention. You’ll be able to use a business directory to come up with that list. Business directories list companies by the product they manufacture (or services they provide) and embody basic information regarding these corporations like their address, phone and fax number, and the name of the president (CEO or owner). Suitable business directories might be found in the business section of the local reference library.
2. Contacting Potential Patrons – Your list of potential buyers may embody literally hundreds of companies. You simply decision up each company on the list and raise them if they would be curious about receiving a solicitation for a new invention. Then get the contact information about who in the company to send your data to.
3. Presenting the Invention to Prospects – Once you have got thinned out your list, the next move is to submit your data to each of the businesses on the list. This may involve calling the individuals identified to be the “contact” for new product ideas and telling them that you are sending them an information package regarding your product. Your package ought to embrace a cover letter and a 1 page synopsis of your product (as well as a image). The data must be clear, concise and it should appear as professional as possible. Don’t try to overwhelm the recipient – you wish to impress them, not burden them.
4. Follow Up – Don’t expect the prospect to come to a fast decision regarding the invention. It may take a clear stage several months (even a year or additional) to create up his/her mind on a project. You have got to be patient. It is vital to periodically follow up with the corporate however do not “pester” the prospect. Remember, the individuals considering your invention are in all probability quite busy with many other comes – annoying them could do very little to hurry the project up and could cause them to drop the project altogether.
5. Negotiations – If you find a company that’s inquisitive about picking up the project, then be prepared to negotiate the terms of the sale. The key here is to be reasonable. From my expertise, nothing kills off a potential licencing deal faster than an unreasonable inventor. Realistically, the foremost you are possible to induce is a sensible come back on your investment. Soliciting for a smaller signing fee together with a modest royalty is way more likely to get a signed agreement than holding out for a massive payoff.
6. Royalty Quantity – I am sometimes asked the query “how abundant can I sell my invention for”. I don’t know the answer; but, here are a few rules that will facilitate you work out a reasonable royalty rate. 1st of all, try to barter a royalty that is softened in to 2 elements, an initial signing payment and an annual royalty payment. The initial payment should cover most of your costs of the project. The annual royalties should represent an amount that is sufficient to represent a smart come back on your investment without being a burden on the manufacturer. The general “rule” is to raise for a small proportion (one% to five%) of the net sales of the product. It’s additionally possible, and in some cases advisable, to repair the annual royalty payment to an easily calculated amount (e.g. $1.00 per unit sold).
Selling your invention to a manufacturer is attainable but it’s not easy. How successful are you likely to be? From my expertise, individual inventors are way a lot of probably to successfully sell their invention by themselves then by longing some invention promotion organization. Like all business, the probabilities of success are a function of your determination, information and willingness to take risks.
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